venus premium systems packaging
Warning
Warning
Warning
Warning
Warning
Warning
Warning
Great Work
Great Work
Great Work
Great Work
Great Work
Great Work
Great Work
Project note
Gillette Venus, a leading P&G India brand, offers innovative shaving products for women. Facing a key challenge from disparities in its packaging, rising competition, and increasing pressure to stand out on crowded shelves, the brand refreshed its packs to improve consistency, clarity, and visibility. This update aimed to strengthen appeal among young, urban consumers and reinforce Gillette Venus’s presence as a reliable at-home shaving solution in a highly competitive market.
p&G india
2025
Packaging
packaging

















inferences
When we designed this range, we treated each of the four products like its own personality. Every pack talks to a different needs like sensitive skin, comfort, curves, and quick easy use just through how it looks. we used color to set the mood: blue for calm, soft purple for cozy, deep purple for curves, and bright playful tones for fun. Things like aloe, soap, bubbles, and satin textures do the talking instead of long text. Even though each pack feels different, they still look like they belong together as one Venus family.
Credits
Landor
Akhil Mistry [Design Director]
Tanvi Trivedi [Designer]
more work
like what you see?
let’s talk
Contact
contact@sricharanreddy.com
+91 767 505 8181
brand identity
Home
My Story
Projects
Journal
Socials
Behance
Copyright © 2025 Sricharan Reddy - All Rights Reserved.
I'm Gritty AF
